Local SEO

Own your neighborhood on Google.

Rank in the Map Pack, win local searches and turn 'near me' queries into real customers walking through your door.

The six pillars of local SEO

Ranking locally isn't one lever - it's six, done consistently. We handle all of them.

Google Business Profile

Full profile setup, categories, services, photos, posts and Q&A - optimized to win the Map Pack.

Local citations & NAP

Consistent name, address and phone across 40+ high-trust local directories - the foundation Google checks.

Reviews strategy

Ethical review acquisition flows so real customers leave real 5-star reviews on the profiles that matter.

Local keyword targeting

"Service + city" pages, neighborhood targeting and content that captures every high-intent local query.

Location & service pages

Dedicated pages per city or service, each with unique content, schema and internal linking that ranks.

Local rank tracking

We track your rankings from your actual service area - not a generic city center - and report monthly.

Who local SEO is built for

Home service pros - plumbers, electricians, HVAC, cleaners, contractors

Medical, dental, legal and financial practices with a service area

Restaurants, cafés, salons and any storefront that lives on foot traffic

Multi-location brands that need each branch to win its own market

Frequently asked

What is local SEO and how is it different from regular SEO?+

Local SEO ranks you for searches with local intent - "electrician near me", "cafe in Manchester" - and in Google's Map Pack. Regular SEO targets broader, non-geographic keywords.

How long does local SEO take?+

Movement in the Map Pack usually shows in 4-8 weeks. Sustained dominance across a service area typically takes 3-6 months.

Do you handle multi-location businesses?+

Yes. We build location pages, manage separate Google Business Profiles and structure citations so each branch ranks locally without competing with itself.

Will this replace my Google Ads?+

Complement, not replace. Local SEO wins the organic and Map Pack clicks. Ads still capture top-of-page urgent searches. Most clients scale back ad spend once local SEO compounds.

Ready to show up when locals search?

Free local SEO audit - we'll show you exactly why you rank (or don't) and what to fix first.

Get my free local audit